Oulu strengthened its status as an international conference city in 2025 – the Capital of Culture year began with strong growth in tourism

Oulu’s position as an international conference and congress city was strengthened by the growth in events held in 2025. At the same time, recent tourism statistics show that 2026 has started strongly for both tourism in Oulu and the Pohjola Route region. This growth is supported by increased event activity, the visibility brought by the Capital of Culture year, and growing international interest in Northern Finland.

According to recent statistics from the Finland Convention Bureau, 36 international congresses were held in Oulu last year, which is five more than in 2024. This result placed Oulu sixth in the comparison of Finnish congress cities.

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Originally published on 9 Mar

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